Here’s How You Can Contribute To Atma Nirbhar Bharat

Indian brands - Atmanirbhar Bharat
Indian brands - Atmanirbhar Bharat

As the Indian Prime Minister, Shri. Narendra Modi announced the idea of “Self-reliant India” or “Atma Nirbhar Bharat”, in order to reduce the Indian reliance on foreign products and resources while also fostering innovation and skill development in India, most of the citizen are looking away from foreign brands in order to make way for products made by Indian companies which are manufactured in the country. If you want to do your part and help in making this idea of “Atma Nirbhar Bharat” a success, here are some foreign brands that can be substituted with local Indian brands.

Hindustan Uniliver with Patanjali

Although contrary to popular belief, Hindustan Unilever is not an Indian company. From tubes of toothpaste to shampoos to edible oils, Hindustan Unilever is omnipresent in our daily lives without us even knowing it. If you want a different local alternative, Patanjali can be a great choice who offer similar products at attractive prices.

Fossil/ POLICE with Titan

If you are in the space for expensive watches, chances are you will look for a watch made by a foreign brand such as Fossil or POLICE. Titan, an Indian watchmaker can be quite the challenge when it comes to the production of quality timekeeping devices, offering watches in almost every price range making fashion accessible to all.

Nike/Adidas with Woodland

Woodland is one of India’s premier shoe manufacturing brand. Therefore, swapping out your Nike sneakers on your shoe rack with some made by Woodland makes perfect sense if you are striving towards this project.

KFC/ Mc Donald’s/ Pizza Hut with Indian Restaurants

Whenever you are going out with your friends, KFC or Mc Donald’s is your go-to space. But several local fast food joints in the country offer similar dishes at much lower prices. As these chains don’t have multi-million dollars worth of marketing done, most of them go unnoticed from the public eye.

Also Read: Famous Indian Women Entrepreneurs In 2020

Coca Cola/ Pepsico with Parle Drinks

Two of the biggest names in the beverage industry is Coca Cola and Pepsico commanding some serious market shares. But as the entire nation is working towards bringing local brands into the limelight, Parle Drinks can prove to be a formidable opponent. Instead of having a Coke, try out Appy Fizz and Parle Frooti.

Nestle with Indian filter coffee

The southern states of the country are home to some of the finest coffee in the entire world, offering them a rich taste and aroma that most coffee drinkers look for. Indian filter coffee can be a great alternative to your Nestle coffee.

Chevrolet/ Nissan with Maruti/ TATA

In the area of the automotive industry, there are some prominent Indian brands like TATA, Mahindra, Maruti, Hero, etc. With the introduction of foreign brands such as Nissan or Chevrolet or KIA motors, more and more focus should be shifted towards buying cars from an Indian origin to make the idea of “Atma Nirbhar Bharat” a success. These Indian motors brand not only offer great value or reliability, maintenance and fuel costs are also very low when compared with its foreign counterparts.

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